Brownwood’s Most Instagrammable Spots and Mural Trail

If you have a perfectly planned and crafted Instagram feed, you know how difficult it can be to find a good spot for pictures. In Brownwood, Texas, our town has dozens of Instagrammable spots with different aesthetics and color palettes. Grab a notebook and be sure to mark down these locations for your next trip to Brownwood.

Chet Garner, @chettripper

Mural Trail

One of the primary spots where Brownwood’s visitors take photos is our iconic Mural Trail. We have 21 murals in Brownwood, plus three in the neighboring town of Early. Most murals are in the heart of Brownwood, within walking distance of each other. The designs range from gorgeous paintings of flowers and cactuses to angel and butterfly wings. No matter the vibe of your Instagram feed, you’re sure to find a few murals that match your aesthetic.

Jessica Serna, @mycurlyadventures_

Intermission Bookshop

One of the coziest corners of Brownwood is Intermission Bookshop. Right when you walk in, you are met with their iconic book tunnel. This is one of the most photographed locations in Brownwood because it’s so unique. The bookstore even has a classic wood ladder, which is something out of a movie. After snapping some photos, be sure to pick up a new novel from their wide selection of books.

Runaway Train Cafe

Love a retro Instagram photo? The Runaway Train Cafe is a retro diner in an authentic train car. The exterior is the classic silver train car, which is a popular spot for taking pictures. Inside, the owners have decorated the space like a ‘70s diner with street signs, comfy booths, neon light bars, and bright reds. Order one of their delicious milkshakes for the perfect retro Instagram picture.

Brownwood Event Center

The newly inaugurated Brownwood Event Center in Brownwood, Texas, stands as a beacon of modern elegance and community spirit. Nestled in the picturesque setting of downtown Brownwood, this state-of-the-art facility offers a versatile space for a myriad of events, from weddings and corporate gatherings to concerts and local festivals. With its sleek architecture, expansive interiors, and cutting-edge amenities, the Brownwood Event Center seamlessly blends contemporary design with the charm of its Texan surroundings. Its panoramic views and meticulously landscaped grounds provide a stunning backdrop, making every event held here a memorable experience. The center is set to become a cornerstone of community life in Brownwood, attracting visitors and events from across the region.

Lake Brownwood State Park

If you are searching for the perfect outdoorsy photo, then Lake Brownwood State Park should be at the top of your list. In the heart of nature, our state park is home to the large Lake Brownwood which serves as a gorgeous backdrop for Instagram photos. In addition to its scenic lake, the state park has a variety of watercraft rentals for some fun or action photos. Rent a jet ski and capture the thrill of speeding across the water, or try your hand at wakeboarding or surfing for a more adventurous shot. If you’re looking for a relaxing afternoon, rent a pontoon boat to cruise around the lake, and take in the beauty of the park.

Hey June

One of the most unique buildings in Brownwood is Hey June. This consignment store has an eclectic mix of goods like clothing items for the whole family and home decor. The exterior is a white brick building painted with bright blue flowers. Hey June was added to the Brownwood Mural Trail when they opened in 2022 and added this fun design to the building. It’s a great spot for a photo with a bright, but fun background!

Lucille + Mabel Kitchen and Libations

Lucille + Mabel is an elegant restaurant in Brownwood with even more fabulous drinks. The restaurant has the largest drink offering in the area, with a wide range of libations, from classic cocktails to innovative concoctions. Their signature cocktails are well-worthy of an Instagram Story with edible flowers, fresh fruits, and aromatic herbs. With each menu option, the presentation is something out of a magazine, as every plate resembles a work of art. Lucille + Mabel’s chefs take great care in plating the dishes, ensuring that every element is arranged with precision and creativity before hitting your table. The entire experience is truly Instagram-worthy.

Visit Brownwood for Your Next Weekend Vacation

Next time you’re looking for a weekend vacation spot, choose Brownwood! Not only will you snap some dazzling shots for your Instagram feed, but you’ll have a great time enjoying what our town has to offer. We have delicious food options, fun outdoor activities, and some of the best shopping in the Texas Hill Country. You won’t regret visiting our town!